This paper is part of a research about the visualization of complex systems. More specifically, it focuses on the emerging need for a narrative approach in the understanding of complex networks. A listener plays a key role in any narration process. Likewise, in every visual representation, the observer has the same role: narrators evoke whereas observers interpret through their imaginary. Why should the designer use a narrative mode of thought? Why should he give to the audience a good story more than a sound argument?. To answer these questions, we present the Map of the Future we designed for Wired Italy.