@article{huber:hal-03635393, TITLE = {{Identifying the Persuasive Effects of Presidential Advertising}}, AUTHOR = {Huber, Gregory and Arceneaux, Kevin}, URL = {https://sciencespo.hal.science/hal-03635393}, JOURNAL = {{American Journal of Political Science}}, PUBLISHER = {{Wiley}}, VOLUME = {51}, NUMBER = {4}, PAGES = {957-977}, YEAR = {2007}, MONTH = Oct, DOI = {10.1111/j.1540-5907.2007.00291.x}, HAL_ID = {hal-03635393}, HAL_VERSION = {v1}, }